Just a heads up. All our favourite energy products (SIS, Torq etc) will be liable for 20% VAT as of Monday, so if you are planning on buying any, I suggest you get your order in now.
"Many sports nutrition products have previously been VAT free but from the 1st October all energy drink powders and protein powders will be eligible for VAT the standard 20% rate"
It happened - but only affected the drinks and powders afaik.
Quote from http://blog.thefeedstation.com/